We are pleased to announce the expansion of the New Age Stock program to now include all Jade-level Independent Product Consultants (IPCs). Due to the unprecedented demand for expansion of the program, and in response to the feedback and recommendations of our IPC leaders from around the world, the decision was made to expand the program such that more of our system and valued partners could participate in the financial upside of our great company. 

Beginning in February, 2019, and extending through June, 2019, we will add a stock incentive of 50 shares at the Jade level. The opportunity to earn double the amount of shares will last through June 30, 2019, which means every Jade-level IPC will be able to qualify to receive up to 100 shares of New Age Beverages stock (NASDAQ: NBEV).

"It is our desire to make as many IPCs as possible fellow owners in New Age," said Brent Willis, Chief Executive Officer of New Age Beverages and Morinda. "We want to share the wealth and growth of our company so that ultimately all IPCs become IPCOs (IPC Owners)! We have so much potential in our new company, with new products, new channels, and new financial opportunities for all. I want everyone to have the personal wealth impact as we all work together to build the world's leading healthy beverages and lifestyles company."  

Program Details

The incentive for Jades will be subject to the same conditions applicable to the entire program for all IPCs. The incremental growth qualifications, maintenance, and vesting requirements to receive shares of NBEV stock at the Jade level include:

First qualification month for Jade must occur by June 30, 2019.

First month in February 2019 to June 2019 will receive double shares at the highest first month or quarter qualification level completed by June 30, 2019. 

Beginning with the first month qualification for Jade the IPC will have six months to complete the four initial qualification months. Upon initial four-month maintenance, months must be consecutive.

Maintenance/Vesting Requirements:

Upon completion of four-months, Morinda IPCs will receive a certificate of NBEV share eligibility at the highest level achieved (not cumulative). New Age Shares will be reserved for IPCs and subject to a four-month performance vesting schedule with Jade qualifiers required to maintain a minimum of personal paid-as Jade above baseline in months 5-8.

Upon completion of the vesting, the IPC will be issued shares of NBEV company stock.

New Age share grant conditions:

1)    Subject to Morinda's legitimate business policy applicable to all Morinda IPCs.

2)    Subject to number of available shares allocated by New Age for the incentive. If number of qualifiers exceeds number of allocated shares to the IPC program or total authorized shares, grants may be pro-rated.

3)    Subject to local securities and exchange control rules which may restrict the receipt of shares or other consideration by IPCs in certain countries.

4)    International IPCs must provide a W8-BEN form (W9 form for US IPCs) to New Age upon receipt of the certificate of share eligibility and establish a brokerage account in order to receive the shares upon vesting.

5)    The fair market value of NBEV stock received will be taxable to the IPC. IPCs are responsible for the payment of all applicable income and other taxes and the proper reporting of the income in their local country.

6)    New Age reserves discretion under the share incentive plan to provide other forms of remuneration instead of NBEV shares.

7)    New Age stock incentive plan is not a permanent part of the Morinda IPC compensation plan and qualification for any eligibility in the plan terminates on December 31, 2019.

8)    Morinda IPC participation in the plan is voluntary and subject to all conditions and restrictions associated with the incentive.

Summary

The opportunity to participate in the New Age Stock Incentive program represents one of the most substantial wealth creation programs in the history of Morinda. All employees and all IPCs leaders worldwide, and now all IPCs at the Jade level can be fellow owners of New Age. 

Why are we doing it, especially when no other direct-to-consumer company in the world does it? Simple: because when we say we are committed to the wealth creation of everyone that touches our company, we mean it.

Being a fellow owner also comes with a certain responsibility. New Age Beverages is the fastest-growing beverage company in the world, and is also the fastest-growing stock in the world, with more than 3,000% growth over the past two years. It doesn't happen by accident, but it does happen when everyone in the company is committed to and aligned to the same purpose, and everyone does what they have to do individually, so we can all share in our collective success.  

Being part of New Age, is being part of something different, something special, something extraordinary. It is being part of the dream to make a difference for the planet with healthy alternatives, to be an inspiration for the world to "Live Healthy," and to share in the wealth that achievement of our vision represents for all.  

Congratulations on becoming a fellow shareowner.

Brent David Willis

Chief Executive Officer